Is Fake for real?

Flickr founder Fake says that the next big online challenge will be engendering trust, or Reputation Management in AJAX-speak. Speaking at Supernova this week, Caterina Fake says that with everyone blogging, photoblogging, podcasting and invading your so-called privacy on an hourly basis, “trust (will be) the thing that makes the Internet possible.”
And you thought it was all about wires, servers, hubs and computers! Ha! Moron.
But how does one build trust online? Obviously not by hiding behind some fake names and posting shit about whatever cranks your ‘nads. Except here. Because we’re more special than that and you trust us because we… we don’t…

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